Blue Diamond Almond Breeze
CLIENT: BLUE DIAMOND
WHAT WE DELIVERED
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Background Fabrication
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Prop Sourcing
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Talent Sourcing
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Food Prep & Food Styling
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Stop Motion Animation
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Lighting & Shooting
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Editing & Retouching
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Audio Layback
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Five Stop-Motion Videos
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Four Key Visual Stills
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Four Aspect Ratios for all
TBWA\Chiat\Day LA hired us to produce a digital and social campaign for Blue Diamond yogurts, almond milks, and creamer based on their concept.
In our studio, we directed the talent (for the strawberry video), did all the food and prop styling, animating, lighting, and shooting. During the shoots, we worked in tandem with the agency and client to do reviews and revisions in real time. We created four separate flavor videos and a combination video of three flavors. We also created key campaign visuals for the caramel creamer, Unsweetened Vanilla almond milk, chocolate almond drink, and banana almond drink.
The agency provided us with the audio and the typographic overlays for the videos and stills.
Scroll down for the final 16x9 stop motion videos and the 16x9 key visual stills.
ADDITIONAL IMAGERY + BEHIND THE SCENES PHOTOS
PROJECT INFORMATION